Are you a parent blogger or influencer looking to monetize your content?
Or maybe you're an affiliate marketer searching for your next high-commission vertical.
With over 130 million babies born each year globally, the demand for quality baby gear, toys, and essentials is skyrocketing.
What if I told you there's a way to earn extra cash while helping other parents find the best products for their little ones?
Affiliate marketing is a fantastic opportunity to share your experiences and recommendations with fellow parents, all while making money from the comfort of your home.
From eco-friendly diapers to innovative strollers, we've got the scoop on the top programs that'll have you cooing with delight.
Why Baby Affiliate Programs are a Great Opportunity?
Baby affiliate programs present a promising opportunity for bloggers, influencers in the parenting niche, and individuals who want to earn some extra income. With a growing demand for baby products, these programs offer generous commissions, often ranging from 10% to 40% per sale. The high average order value for baby items further enhances the earning potential.
Additionally, many programs provide extensive marketing resources, including banners, product images, and promotional materials, making it easier to promote the products effectively. The evergreen nature of the baby niche ensures a steady stream of potential customers, providing affiliates with a reliable source of income. Overall, baby affiliate programs are an excellent choice for those aiming to monetize their parenting-related content while offering valuable recommendations to their audience.
Top 25 Baby Affiliate Programs to Join Now
| Program Name | Products |
|---|---|
| Ergobaby | Baby Carriers, Wraps, Slings |
| UrbanSitter | Babysitting Services, Nanny Hiring |
| Buy Buy BABY | Baby Gear, Furniture, Toys, Clothing, Feeding |
| BabyBjörn | Baby Carriers, Bouncers, High Chairs, Travel Cribs |
| Popopieshop | Baby Clothing, Accessories, Blankets, Toys |
| Baby Tula | Baby Carriers, Wraps, Slings, Diaper Bags |
| The Hatch Collection | Baby Sound Machines, Night Lights, White Noise |
| Patpat | Baby Clothing, Toys, Gear, Nursery Decor |
| Loulou Lollipop | Baby Teethers, Toys, Accessories, Pacifier Clips |
| SnoofyBee | Baby Clothing, Blankets, Toys, Nursery Bedding |
| Happiest Baby | Baby Sleep Products, Swaddles, Sound Machines |
| Bloom Baby | Baby Furniture, Cribs, Changing Tables, Gliders |
| rforrabbit | Baby Clothing, Accessories, Nursery Decor |
| DockATot | Baby Loungers, Docks, Co-Sleepers, Bassinets |
| ABaby | Baby Gear, Strollers, Car Seats, Travel Systems |
| Finn & Emma | Baby Clothing, Toys, Furniture, Nursery Decor |
| Newton Baby | Baby Mattresses, Cribs, Bassinets, Sheets |
| Nestig | Baby Loungers, Nursery Decor, Bedding, Furniture |
| Baby Sleep Miracle | Baby Sleep Training Programs, Guides, Courses |
| PishPosh Baby | Baby Clothing, Accessories, Blankets, Toys |
| WebBabyShower | Baby Shower Gifts, Registries, Party Supplies |
| OBF24 | Baby Furniture, Cribs, Dressers, Gliders, Rockers |
| KeaBabies | Baby Clothing, Toys, Gear, Nursery Decor |
| Orbit Baby | Baby Strollers, Car Seats, Bassinets, Travel Systems |
| Dreamland Baby | Baby Weighted Blankets, Sleep Sacks, Swaddles |
1. Ergobaby
Ergobaby offers an affiliate program that allows individuals and businesses to earn commissions by promoting and selling Ergobaby's line of baby carriers and related products. The program provides affiliates with a range of banners, textual links, and unique tracking numbers to place on their websites, blogs, or emails. Affiliates earn a commission starting at 4% of sales referred through their links, with the commission rate increasing the longer they participate in the program.
The program is facilitated through the Share A Sale Affiliate Network, which tracks and attributes sales to affiliates. Ergobaby's affiliate program is a great opportunity for those in the parenting and baby product niche to earn additional income by promoting a reputable brand.
2. UrbanSitter
UrbanSitter is an online platform that connects parents with trusted babysitters and nannies in their local communities. It allows parents to search, book, pay, and review caregivers based on specific criteria. The platform integrates with social networks, enabling parents to view sitters recommended by friends and other parents.
UrbanSitter offers an affiliate program where individuals can earn a commission of $30 per sale by promoting the service. Affiliates can share their unique referral link through various channels, such as websites, social media, or email marketing. When a new customer signs up through an affiliate's link and completes a booking, the affiliate earns the commission.
3. Buy Buy BABY
Buy Buy BABY is a leading retailer specializing in baby products and gear offers a vast selection of items across categories like furniture, strollers, car seats, clothing, toys, and more from top brands. The company operates over 130 stores throughout North America as well as an e-commerce site.
Buy Buy BABY's affiliate program allows publishers to earn a 2.4% commission on sales and $4.80 for each generated baby registry. While the commission rate is relatively low, the program provides access to a huge range of quality baby products that can appeal to new and expecting parents looking for trusted retailers
4. BabyBjörn
BabyBjörn is a renowned Swedish company that specializes in innovative and high-quality baby products, including carriers, bouncers, travel cribs, and more. Their designs prioritize safety, comfort, and style, making parenting easier while ensuring the utmost care for little ones.
The BabyBjörn affiliate program allows individuals and businesses to earn commissions by promoting their products. By joining the program, affiliates receive unique tracking links to include on their websites, blogs, or social media platforms When customers make purchases through these links, affiliates earn a percentage of the sale as commission the commission rate for BabyBjörn affiliates is 3% per sale, or 12% per sale for the BabyBjörn EMEA (Europe, Middle East, and Africa) program.
5. Popopieshop
Popopieshop, founded in 2015, is a global online store specializing in family clothing, baby and kids' apparel, footwear, and accessories. The company offers a generous affiliate program with a 15% commission rate per sale.
Affiliates benefit from a variety of creative resources, including coupons, banners, videos, and text links, as well as regular newsletters featuring promotions and bonus campaigns. Popopieshop's dedicated program team provides support to help affiliates succeed, making it an attractive option for those looking to promote high-quality, stylish baby products
6. Baby Tula
Baby Tula is a renowned brand that offers stylish and ergonomic baby carriers, backpacks, blankets, and handbags. Their carriers are designed to keep babies close while allowing parents to engage in their daily activities comfortably.
The Baby Tula affiliate program allows individuals and companies to earn commissions by promoting their products. Affiliates can earn up to 10% commission on sales generated through their unique referral links. The program provides exclusive monthly newsletters, promotional codes, and opportunities for free products and giveaways. To join, interested parties can register on the Baby Tula website or contact their affiliate team.
7. The Hatch Collection
The Hatch Collection is a stylish maternity clothing line that offers fashionable and comfortable pieces designed to be worn before, during, and after pregnancy. Their collections feature versatile dresses, tops, bottoms, and outerwear made from high-quality fabrics that flatter the changing body shape.
The Hatch Collection affiliate program allows influencers and content creators to earn an 8% commission on sales generated through their unique affiliate links. It provides a variety of creative assets, seasonal promotional opportunities, and dedicated account management support to help affiliates effectively promote the brand.
8. Patpat
Patpat is a global apparel brand for kids and families founded in 2014 in Mountain View, CA. It provides an easy and efficient shopping experience featuring thousands of products in family-friendly styles. The Patpat affiliate program allows affiliates to earn commissions by referring customers to Patpat.com through their unique affiliate links or codes. Affiliates can promote Patpat's fashionable and affordable clothing, accessories, and home goods for babies, kids, and families.
The program offers a competitive commission rate, typically around 8-15% per sale, and provides marketing materials and tracking tools to help affiliates succeed. By joining the Patpat affiliate program, content creators, influencers, and website owners can monetize their platforms while promoting a popular and trusted children's clothing brand.
9. Loulou Lollipop
Loulou Lollipop is a premium lifestyle baby brand that offers high-quality, eco-friendly products designed with love and purpose. Their collection includes adorable apparel, accessories, and teethers crafted from safe, non-toxic materials.
The Loulou Lollipop affiliate program allows individuals and businesses to earn commissions by promoting their products. Affiliates can earn a competitive 10% commission on every sale they refer through their unique affiliate link. The program provides creative assets, a product feed, and dedicated affiliate management support to help affiliates succeed.
10. SnoofyBee
SnoofyBee is a company that offers innovative diaper-changing solutions, including their patented Clean Hands Changing Pad designed to keep curious little hands away from the mess during diaper changes. Their products aim to make diapering a more enjoyable experience for both parents and babies.
The SnoofyBee affiliate program allows bloggers, websites, and influencers to earn commissions by promoting their products. Affiliates can sign up through the Share A Sale network and receive a commission for each qualifying sale they refer. The program provides an opportunity for affiliates to earn while promoting practical and unique baby products.
11. Happiest Baby
Happiest Baby offers an affiliate program that allows partners to earn commissions by promoting their innovative baby products, including the renowned SNOO Smart Sleeper. This bassinet, designed to enhance infant sleep by mimicking womb-like conditions, has garnered significant acclaim and media coverage.
Affiliates benefit from generous commission rates, high average order sizes, and comprehensive promotional support. The program is ideal for influencers and content creators who engage with expectant parents, providing them with the tools and resources needed to effectively promote Happiest Baby's products.
12. Bloom Baby
Bloom Baby is a leading brand in the baby products market, known for its high-quality, sustainably sourced items designed for modern parents. Founded by four fathers, the company offers a range of products including high chairs, cribs, loungers, and other accessories.
Bloom Baby's products are CPSIA and ASTM-compliant, ensuring safety and environmental responsibility. Affiliates can earn a 10% commission on sales, with an average order value of $350, making it a profitable choice for marketers in the baby products niche
13. rforrabbit
rforrabbit is an online retail store specializing in stylish and sustainable baby and toddler clothing, accessories, and toys. Their products are made from eco-friendly materials and certified safe by the Consumer Product Safety Commission.
The Cole & Coddle affiliate program offers a 15% commission per sale. Affiliates can promote their trendy matching family outfits, onesies, and plush toys through banners, text links, and product feeds provided by the program. It's an excellent opportunity for parenting bloggers and influencers to earn from a reputable brand.
14. DockATot
DockATot is a popular baby lounger and co-sleeper designed to provide a safe and comfortable environment for infants. It features a soft, breathable fabric and a unique shape that mimics the feeling of being in the womb. The DockATot affiliate program allows individuals and companies to earn commissions by promoting DockATot products.
Affiliates can earn a competitive commission rate of 10% per sale, with a 90-day cookie duration. To join the program, simply complete the application form on the DockATot website and await approval.
15. ABaby
ABaby is a leading retailer of high-quality, branded baby furniture launched in 1998. The online store specializes in cribs, cradles, bassinets, bedding, and other custom-made baby products, focusing on the upper end of the baby market with prices ranging from $2,000 to $5,000.
The ABaby affiliate program, found on CJ Affiliate (formerly Commission Junction), offers an attractive 8% commission on all sales with a generous 45-day cookie window. As an affiliate marketer, you can generate high-ticket sales by promoting ABaby's premium baby furniture to an audience with the appropriate budget.
16. Finn & Emma
Finn & Emma is a standout affiliate program offering a 10% commission rate for promoting their range of organic and ethically made baby products, including clothing, toys, and accessories. Known for their commitment to sustainability, Finn & Emma's products are crafted from G.O.T.S. certified organic cotton and non-toxic, eco-friendly dyes.
Affiliates benefit from an average order value of over $90 and access to regularly updated promotional materials and special consumer offers. This program is ideal for those looking to advocate for premium, eco-friendly baby products to a growing market of environmentally-conscious parents.
17. Newton Baby
Newton Baby offers an attractive affiliate program for those looking to promote high-quality baby products. Specializing in sleep-related items such as breathable and washable crib mattresses, Newton Baby provides affiliates with a 5% commission rate on sales. The program is managed through ShareASale, ensuring reliable tracking and timely payments.
Affiliates benefit from a range of promotional tools, including banners and text links, to help drive conversions. With a solid average sale value and a competitive commission structure, Newton Baby's affiliate program is a compelling choice for marketers in the baby products niche.
18. Nestig
Nestig is a DTC brand that sells premium, flexible, and eco-friendly cribs. Their convertible cribs can transform from a mini crib to a full-size crib and toddler bed, making them a long-lasting investment for growing families.
Nestig offers an affiliate program in partnership with AvantLink. Affiliates earn a 5% commission on every sale made through their unique link and can track earnings via a user-friendly dashboard. To join, complete an AvantLink profile, search for “Nestig”, and submit an application. Nestig does not currently offer loyalty or rewards programs for customers.
19. Baby Sleep Miracle
Baby Sleep Miracle is a comprehensive guide designed to help parents get their babies to sleep through the night. Written by Mary-Ann Schuler, a clinical psychologist, and mother, the book provides easy-to-follow techniques based on sleep and developmental psychology.
The Baby Sleep Miracle affiliate program offers a generous commission of up to 75% on each sale, with a 60-day cookie duration. Affiliates are provided with a range of promotional materials, including banners, infographics, and videos, to effectively market the product.
20. PishPosh Baby
PishPosh Baby is a leading online retailer specializing in premium baby products, including strollers, car seats, high chairs, and nursery items. Established in 2015, the company has built a reputation for offering high-quality products from top baby brands, catering to a variety of tastes and budgets.
Affiliates can earn a 6% commission rate per sale, making it a lucrative opportunity for those in the parenting and baby gear niche. PishPosh Baby's commitment to customer satisfaction and expert advice ensures that parents can make informed decisions, enhancing the overall shopping experience.
21. WebBabyShower
WebBabyShower is the leading virtual baby shower platform that enables expecting mothers to celebrate their special milestone with friends and family across the globe. It offers a private and secure online space featuring built-in video chat, a mobile guest app, photo and video sharing, online games, and customizable invitations.
The WebBabyShower affiliate program allows publishers to earn generous commissions by promoting this innovative service. Affiliates receive a $10 commission for each customer signup, with a 30-day cookie duration. WebBabyShower provides dedicated affiliate management, real-time tracking, and a variety of marketing materials to help you succeed.
22. OBF24
OBF24 is Europe's largest marketplace for organic baby formula, offering affordable and reliable products from top brands like Holle, HiPP, Lebenswert bio, Löwenherz, and Jovie. All formulas are free of pesticides, chemical fertilizers, and GMOs, and adhere to strict European health standards.
The OBF24 affiliate program offers attractive commission rates of up to 15% per order. Affiliates receive resources like banners, templates, handouts, and commission-tracking tools to support their promotions. With an average order value of €390, affiliates can earn substantial commissions while promoting high-quality, in-demand baby formulas.
23. KeaBabies
KeaBabies offers a lucrative affiliate program for those interested in promoting a wide range of baby products, including wrap carriers, diaper backpacks, and sleep sacks. Affiliates can earn a standard commission rate of 15% on sales, which can increase to 20% once they reach a $500 commission threshold.
This program is available in several countries, including the US, Canada, the UK, Germany, France, Italy, and Spain. KeaBabies provides an excellent opportunity for affiliate marketers to earn attractive commissions while helping parents simplify their lives with high-quality baby products.
24. Orbit Baby
OBF24 is Europe's largest marketplace for organic baby formula, offering affordable and reliable products from top brands like Holle, HiPP, Lebenswert bio, Löwenherz, and Jovie. All formulas are free of pesticides, chemical fertilizers, and GMOs, and adhere to strict European health standards.
The OBF24 affiliate program offers attractive commission rates up to 15% per order. Affiliates receive resources like banners, templates, handouts, and commission tracking tools to support their promotions. With an average order value of €390, affiliates can earn substantial commissions while promoting high-quality, in-demand baby formulas.
25. Dreamland Baby
Dreamland Baby offers innovative weighted sleep solutions for infants and toddlers, featuring their proprietary CoverCalm™ technology that evenly distributes weight from shoulders to toes. Their doctor-approved sleep sacks and swaddles promote safe, comfortable sleep for babies while providing peace of mind for parents.
The Dreamland Baby affiliate program allows influencers and sleep consultants to earn up to 10% commission on all referred sales, with an average order size of $95-$100. Affiliates receive exclusive monthly newsletters, creative content, and dedicated support from a success manager.
How can I effectively promote baby affiliate programs to your audience?
Promoting baby affiliate programs can be a profitable opportunity for content creators and influencers with an audience interested in parenting and childcare. By using your platform and sharing valuable recommendations, you can earn commissions while helping your audience make informed purchasing decisions
Here are five effective steps to promote baby affiliate programs to your audience:
Strategies for Maximizing Commissions from Baby Affiliate Programs
To maximize commissions from baby affiliate programs, focus on promoting high-quality, popular products that align with your audience's needs. Conduct thorough research to identify top-performing items and trusted brands in the parenting niche. Create engaging, informative content that showcases the benefits of these products, such as detailed reviews, comparisons, or how-to guides.
Utilize various promotional channels, including your website, blog, social media, and email marketing, to reach a wider audience. Additionally, consider partnering with multiple baby affiliate programs to diversify your income streams and offer your audience a range of relevant products.
FAQs Related to Baby Affiliate Programs
What Types of Baby Products Can I Promote as an Affiliate?
You can promote a wide range of baby products including clothing, gear, toys, feeding essentials, nursery furniture, and safety equipment.
How do I Choose the Best Baby Affiliate Programs to Join?
Consider factors like commission rates, cookie duration, product quality, and relevance to your audience when selecting baby affiliate programs
What Commission Rates Can I Expect from Baby Affiliate Programs?
Commission rates vary but typically range from 5-20% per sale, with some programs offering tiered rates based on sales volume.
How Can I Effectively Promote Baby Products as an Affiliate?
Create engaging content like product reviews, buying guides, or helpful parenting tips that naturally incorporate your affiliate links.
What are Some High-Ticket Baby Products I Can Promote for Higher Commissions?
Strollers, car seats, nursery furniture sets, and baby tech gadgets tend to have higher price points and commissions.
Can I Join Baby Affiliate Programs Even if I Don't Have a Parenting Blog?
Yes, you can promote baby products on social media, YouTube, or other channels as long as you disclose your affiliate relationships.
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Maximize Your Earnings
As you can see, there's no shortage of rewarding baby affiliate programs out there.
If you're a new parent looking to make money from your blog or an experienced affiliate marketer, the baby niche offers plenty of opportunities to earn commissions by promoting quality products.
Do your research, join programs with good payouts, and create valuable content that connects with your readers. With some hard work and the right partnerships, you could turn your passion for all things baby into a money-making online venture.
So what are you waiting for?
Choose your favorites, and start earning from your parenting/affiliate marketing expertise today!
