21+ Top Finance Affiliate Programs 2024

Best Crypto Affiliate Networks

And here we are with one of the most tempting affiliate verticals one can look forward to; the OG, Finance affiliate programs.

With more and more consumers seeking financial advice and services online, the demand for quality finance-related content is rising, presenting a golden opportunity for affiliates.

Affiliate marketing in the finance sector offers a win-win situation for both publishers and advertisers. Publishers can earn commissions by promoting financial products and services that resonate with their audience, while advertisers gain access to a targeted pool of potential customers.

In this listicle, I'll explore 21+ top finance affiliate programs that serve various sub-niches within the finance industry, such as banking, investing, credit repair, and more. From well-known brands to niche-specific offerings, this list will provide diverse options, ensuring you can find the perfect fit for your content and audience.

What to Look for in Finance Affiliate Programs?

When evaluating finance affiliate programs, there are several key factors to consider:

Commission rates are crucial, as they determine your earnings potential. Look for programs offering high commission percentages, ideally over 15%. Programs with recurring or lifetime commissions are even more lucrative, as you earn from a customer's repeat purchases or subscriptions.

Cookie duration, which tracks how long a customer remains associated with your affiliate link, is also important. Longer cookie durations of 60-90 days or more increase the chances of getting credit for a sale.

Finance Affiliate Programs

Payout methods and thresholds impact how quickly and conveniently you receive commissions. Prefer programs with low payout thresholds (e.g. $50 or less) and multiple payout options like direct bank transfers or PayPal.

The trustworthiness and reputation of the company behind the affiliate program are vital. Research their track record, customer reviews, and whether they have a history of reliably paying affiliates.

Finally, consider the types of financial products or services offered. Diversifying across sectors like banking, investments, loans, insurance, and tax preparation can maximize your earning opportunities while allowing you to cater to your audience's varied needs.

High Paying Finance Affiliate Programs of 2024

Affiliate ProgramCommissionCookie DurationMarketsDetails
eToroUp to $250 CPA or Revenue Share30 daysGlobalCustom affiliate tracking system supports multiple languages and instruments.
BinanceUp to 50% commission on tradesLifetimeGlobalRequires 5,000+ followers or 500+ community members, and offers bonuses up to $72,000/month.
Robinhood$5 per lead, $20 per funded account30 daysUnited StatesUses Impact Radius, has no limit on referrals, and includes reward stock offers.
Coinbase50% of trading fees for first 3 months30 daysGlobalPaid via PayPal or bank account, low payment threshold of $10.
Acorns$5 per linked account, $10 per submission30 daysGlobalPopular micro-investing app integrates with Impact.
LendingTree$1 – $70 per lead14 daysUnited StatesConnects borrowers with multiple lenders, and uses FlexOffers.
EmpowerCommission per lead30 daysUnited StatesTargets individuals with $100K+ in investable assets, and uses FlexOffers.
Credit Karma$6 per new signup30 daysUnited StatesOffers free credit scores and financial tools.
Wise£10 to £50 CPA365 daysGlobalSpecializes in international money transfers.
Experian$6 to $30 10 daysGlobalProvides credit reports and scores.
Ally Invest$25 to $30 per sale45 daysUnited StatesOffers a range of investment products.
Credit Sesame$3 to $6 per signup30 daysUnited StatesProvides free credit scores and financial advice.
M1 Finance$50 to $70 per funding30 daysUnited StatesCombines investing, borrowing, and spending.
Personal Capital$100 per lead30 daysUnited StatesOffers wealth management services.
BBVA Bank$85 per qualified leadNAUnited StatesProvides a range of banking services.
Questrade$70 CPA or 7.5% rev share60 daysCanadaOffers online trading services.
SoFi$75 to $300 per qualified referral30 daysUnited StatesProvides loans, investing, and banking services.
NerdWallet$100 per approved card14 daysUnited StatesOffers financial advice and tools.
Quicken$40 per qualified lead30 daysUnited StatesProvides personal finance software.
Vantage$800 per qualified referralNAGlobalOffers credit scoring services.
Xero$150 CPAUS & CanadaGlobalProvides accounting software for small businesses.
OlavivoVaries upon offers30 to 90 daysGlobalSpecializes in crypto and finance affiliate marketing.

1. eToro

eToro

eToro is a renowned social trading and investing platform offering a feature-rich Finance Affiliate Program. With a tiered commission structure, affiliates can earn up to $250 per qualified trader from Tier 1 countries. The program provides high-converting promotional tools, intuitive tracking systems, and dedicated affiliate manager support.

eToro's multi-asset platform allows users to trade over 5,000 financial instruments, including stocks, cryptocurrencies, ETFs, etc. Affiliates can leverage eToro's innovative features like CopyTrader™, which enables users to copy successful traders' strategies automatically. The program accepts global traffic sources and offers diverse advertising verticals like content marketing, PPC, and influencer marketing.

With a 30-day cookie duration, affiliates can earn commissions through various payment methods like PayPal, Skrill, and bank wire transfers. eToro's transparent payout structure, low $100 threshold, and regulated broker status make it an attractive Finance Affiliate Program for monetizing personal finance content.

2. Binance

Binance

Binance, the world's largest cryptocurrency exchange, offers an enticing Finance Affiliate Program for publishers and influencers. With a commission rate of up to 50% on every qualified trade, affiliates can earn substantial recurring income by promoting Binance's diverse range of crypto products and services. The program accepts global traffic sources, including social media, websites, and online communities, with a 30-day cookie duration.

Binance's Finance Affiliate Program stands out with its flexible payout options, including cryptocurrencies and fiat currencies, and a low minimum payout threshold. The program serves individuals, businesses, and organizations, making it an attractive opportunity for those seeking to capitalize on the burgeoning cryptocurrency market.

3. Robinhood

Robinhood

Robinhood offers a compelling Finance Affiliate Program for bloggers and influencers to monetize their content. With commissions of $5 per lead and $20 per funded account, affiliates can earn substantial payouts by promoting Robinhood's commission-free trading platform for stocks, ETFs, options, and cryptocurrencies.

The program accepts traffic from various sources, including link and banner ads and social media promotions, and has a 30-day cookie duration. Robinhood's user-friendly app and innovative features make it attractive for affiliates targeting millennials and Gen Z investors. The program has a $50 minimum payout threshold and offers payments via bank transfer or PayPal every month. Affiliates can leverage Robinhood's brand recognition and disruptive business model to drive conversions and earn commissions in the lucrative finance niche.

4. Coinbase

Coinbase

Coinbase, a renowned cryptocurrency exchange platform, offers an enticing Finance Affiliate Program. Affiliates can earn substantial rewards with a 50% recurring commission on all transaction fees generated by referred users for the first three months. The program accepts global traffic sources and provides promotional materials, making it accessible to influencers and social media marketers.

Coinbase's user-friendly interface, low account funding minimums, and access to over 30 cryptocurrencies make it an ideal choice for beginners and experienced traders. Affiliates can promote Coinbase through financial blogs, email newsletters, social media, and display advertising. With a 30-day cookie duration and no minimum payout threshold, the Coinbase Finance Affiliate Program offers a lucrative opportunity for affiliates in the cryptocurrency niche.

5. Acorns

Acorns

The Acorns Finance Affiliate Program offers a unique opportunity to earn commissions by promoting a micro-investing app that helps users save and invest their spare change. With over 9 million users, Acorns has disrupted the traditional investment landscape, making investing accessible and approachable.

Affiliates earn a flat $5 commission for each successful referral, with a 30-day cookie duration. The program provides a variety of marketing materials, including banners, email templates, and social media assets, to help drive conversions. Acorns' target audience includes tech-savvy individuals aged 24-35 with a household income below $100k, making it an ideal fit for finance and fintech affiliates.

6. LendingTree

LendingTree

LendingTree's Finance Affiliate Program offers a robust opportunity for affiliates to earn commissions by promoting various financial products, including auto loans, personal loans, small business loans, and credit cards. Operating on a Cost Per Sale (CPS) model, affiliates can earn up to $70 per lead, with a 14-day cookie duration ensuring ample time for conversions.

The program is managed through prominent networks like FlexOffers and CJ Affiliate, providing comprehensive tracking and reporting tools. Affiliates benefit from a fixed commission structure and dedicated support from affiliate managers. With a user-friendly interface and a vast network of lenders, LendingTree empowers affiliates to connect their audience with competitive loan offers, enhancing financial decision-making and earning potential.

7. Empower

Empower

Empower is a prestigious financial affiliate program that assists users in achieving their financial goals. With over $6.5 billion in assets under management and 15,000+ clients, Empower offers intelligent portfolio management without hidden fees. Affiliates can earn up to $100 per qualified lead with $100,000+ investable assets within the system.

The program runs on the Impact network, providing a 30-day cookie duration. Empower's free tools foster financial literacy, enabling users to seamlessly manage finances, create budgets, and track investment accounts. Its intelligent service and generous payouts make Empower attractive for finance affiliates seeking high-earning potential.

8. Credit Karma

creditkarma

Credit Karma's Finance Affiliate Program offers a $6 commission per new user signup with a 30-day cookie duration. It allows affiliates to promote Credit Karma's free credit monitoring tools, personalized financial product recommendations, and educational resources. Affiliates can leverage Credit Karma's extensive user base of over 110 million members to drive conversions through text links, banners, and pre-generated content.

The program operates on a cost-per-acquisition model, making it suitable for finance-focused websites and blogs. With a user-friendly interface and valuable features like credit scores, reports, and monitoring, Credit Karma provides an attractive offering for affiliates to monetize their audience.

9. Wise

Wise

Wise (formerly TransferWise) offers a Finance Affiliate Program that allows partners to earn commissions from £10 to £50 CPA for referring new users. With a 365-day cookie duration and global reach, affiliates can monetize their websites, emails, blogs, and social media posts using unique tracking links.

The program operates on the Partnerize network, integrating with Wecantrack for conversion tracking across marketing channels like Google Analytics and Facebook Ads. Wise provides localized briefs, account managers, and promotional assets to support successful campaigns. Affiliates can withdraw their commissions monthly in five currencies, benefiting from Wise's transparent fees and mid-market exchange rates for international money transfers.

10. Experian

Experian

Experian, a renowned global information services company, offers publishers and website owners an enticing Finance Affiliate Program. This program allows affiliates to promote Experian's financial control products, including the Experian Credit Score, Credit Report, and credit deal comparison. With commissions ranging from $6 to $30 per order and a 10-day cookie duration, affiliates can earn substantial revenue by driving targeted traffic to Experian's offerings.

The program operates through reputable affiliate networks like CJ Affiliate and Awin, ensuring seamless integration and tracking. Affiliates can leverage various traffic sources, including link and banner advertisements, social media promotions, and more. Experian's affiliate program stands out for its focus on financial education, providing affiliates with valuable resources to share with their audience, fostering trust, and driving conversions. With no minimum payout threshold and multiple payment options, this program offers a lucrative opportunity for finance-focused publishers.

11. Ally Invest

Ally Invest

Ally Invest, a digital investing platform, offers an enticing Finance Affiliate Program for bloggers and website owners. With commission-free stock, ETF, and options trading, affiliates can earn $25-$50 per sale by promoting Ally Invest's user-friendly platform. The program stands out with no account minimums, allowing affiliates to target a wide audience. Affiliates benefit from a 45-day cookie duration, competitive payouts, and marketing resources Ally Invest provides.

The program operates through the reputable CJ Affiliate network, ensuring transparent commission tracking and monthly payments via check, bank transfer, or Payoneer. Ally Invest's award-winning tools, fair pricing, and commitment to customer service make it an attractive offering for finance affiliates seeking high-converting opportunities.

12. Credit Sesame

Credit Sesame

Credit Sesame offers a unique Finance Affiliate Program with commissions ranging from $3 to $6 per signup. It provides users with free credit scores, credit monitoring, and identity theft protection, making it an attractive offer for affiliates. The program features a 30-day cookie duration, allowing ample time for conversions.

Affiliates can promote Credit Sesame through various channels, including content sites, loyalty programs, apps, and media agencies. With its user-friendly platform and valuable financial services, Credit Sesame's Affiliate Program presents an excellent opportunity for monetization in the finance vertical. The program offers monthly payouts and a seamless application process supported by a dedicated account manager.

13. M1 Finance

M1 Finance

M1 Finance offers a Finance Affiliate Program that allows affiliates to earn commissions by referring new users to its innovative investing platform. With a $70 payout for qualified funding and $50 for initial funding, the program provides competitive rates. Affiliates can promote M1's commission-free trading of stocks and ETFs, automated investing features, and integrated banking services like high-yield savings accounts and low-interest borrowing.

The program is available globally through the Impact affiliate network and offers a 30-day cookie duration. M1 Finance stands out with its user-friendly interface, customizable portfolios (“Pies”), and fractional share investing, making it an attractive option for affiliates in the finance vertical to monetize their traffic.

14. Personal Capital

Personal Capital

Personal Capital's Finance Affiliate Program offers a generous $100 commission for every qualified lead, defined as a user who links $100,000+ in investable assets to their free financial dashboard. With a 30-day cookie duration and a $50 payout threshold, affiliates can earn substantial income by promoting Personal Capital's award-winning wealth management tools, including a net worth calculator, retirement planner, and fee analyzer.

Catering to individuals and households with significant assets, Personal Capital provides SEC-registered advisors and personalized investment strategies. Affiliates have access to marketing materials and can leverage Personal Capital's trusted brand reputation to drive high-converting traffic.

15. BBVA Bank

BBVA Bank

BBVA Bank, a renowned financial institution, offers an enticing Finance Affiliate Program. With a commission rate of $85 per qualified lead, affiliates can earn substantial rewards by promoting BBVA's diverse range of products, including checking accounts, loans, credit cards, and investment solutions. The program operates on a Cost-Per-Acquisition (CPA) model, allowing affiliates to leverage various traffic sources like search engines, social media, and email marketing.

BBVA's extensive global presence, spanning over 30 countries, provides affiliates with a vast potential audience. The program boasts a user-friendly interface, comprehensive tracking capabilities, and dedicated support, ensuring a seamless affiliate experience. By joining BBVA Bank's Finance Affiliate Program, partners can earn with a reputable brand and earn attractive commissions while helping customers access innovative financial services.

16. Questrade

Questrade

Questrade, Canada's fastest-growing online brokerage, offers an enticing Finance Affiliate Program for monetizing personal finance content. With a $70 one-time commission or a 7.5% recurring revenue share, affiliates can earn substantial payouts from Questrade's low-cost trading platform. The program accepts worldwide traffic sources and boasts a generous 60-day cookie duration.

Questrade's unique selling proposition is its commitment to transparency, with no hidden fees and competitive pricing plans tailored for active traders. The program's $100 payment threshold ensures consistent earnings for affiliates driving quality conversions.

17. SoFi

Sofi

SoFi, a renowned online personal finance company, offers an enticing Finance Affiliate Program. This program allows affiliates to earn commissions by promoting SoFi's diverse financial products, including student loan refinancing, mortgages, personal loans, investing, and banking services. With competitive payouts ranging from $75 to $300 per qualified referral, affiliates can monetize their websites and leverage SoFi's brand recognition.

The program caters to financial bloggers, loan advice sites, and influencers targeting high-income millennials. Affiliates receive access to detailed reporting, promotional materials, and a 30-day cookie duration. SoFi's commitment to technology-driven financial solutions and a community-oriented approach make it attractive for affiliates seeking high-converting finance verticals.

18. NerdWallet

NerdWallet

NerdWallet's Finance Affiliate Program offers high payouts for successful referrals, making it an attractive option for affiliates. This program stands out in the finance niche with a commission rate of up to $100 per approved credit card application. NerdWallet's vast network of financial partners ensures a wide range of products to promote, including loans, insurance, and investment opportunities.

The program's 14-day cookie duration and real-time tracking capabilities provide affiliates with ample opportunities to earn commissions. NerdWallet's authoritative content and user-friendly tools have garnered over 18 million monthly visits, presenting affiliates with a sizable audience to tap into.

19. Quicken

Quicken

Quicken, a trusted personal finance software, offers an enticing Finance Affiliate Program. Affiliates can earn up to $40 per qualified lead, with a 30-day cookie duration and first-click credit policy. The program is integrated with Impact Radius, ensuring transparent reporting and timely payouts. Quicken's affordable products, like Simplifi at $3.99/month and Premier at $6.99/month, cater to diverse financial needs.

Affiliates can leverage Quicken's dedicated support team and promotional assets to drive relevant traffic from blogs, social media, and email marketing. With over 20 million satisfied customers, Quicken's user-friendly interface and comprehensive features make it an attractive choice for managing personal finances efficiently.

20. Vantage

Vantage

Vantage offers a high-paying Finance Affiliate Program to promote its CFD trading services. As a CPA (Cost Per Acquisition) program, it provides up to $800 fixed commissions per qualified referral, with no minimum payout threshold. Affiliates can leverage Vantage's CellXpert platform for ad serving, tracking, and performance monitoring across over 150 countries.

The program caters to various online entities, including lead generators, influencers, website owners, and SEO professionals in the finance and trading verticals. It accepts worldwide traffic sources and provides multilingual marketing materials. With a focus on transparent tracking, fast payouts within 15 days, and 24/5 support, Vantage's Finance Affiliate Program offers an enticing opportunity for affiliates to monetize their online presence in the financial services industry.

21. Xero

Xero

Xero offers a Finance Affiliate Program that allows affiliates to earn commissions by promoting its cloud-based accounting software. With a $150 one-time commission for qualified referrals in the US and Canada and a 30-day cookie duration, affiliates can monetize their finance and accounting-focused websites or blogs.

The program provides personalized support, reporting, and marketing resources to help drive traffic and conversions. Xero's affordable pricing plans, starting from $13 per month, cater to small businesses, making it an attractive offering for affiliates targeting that niche. By joining Xero's Finance Affiliate Program, affiliates can leverage the software's features, like invoicing, bank reconciliation, and multi-currency support, to earn recurring income from their audience.

22. Olavivo

Olavivo

Olavivo is a boutique finance affiliate program offering high-converting CPAs in cryptocurrency, forex, and finance verticals. With a global reach of 100+ GEOs and 18 languages, affiliates can promote trending offers through SEO, native ads, social media, and push notifications.

Olavivo's advanced tracking system ensures accurate commission tracking with a 30-to 90-day cookie life. Affiliates enjoy weekly/bi-weekly Net payouts via PayPal, wire transfer, or cryptocurrency, with a $250 minimum payout threshold. Dedicated affiliate managers provide personalized support, making Olavivo a transparent and reliable choice for monetizing finance-related traffic.

Increased Focus on Crypto and DeFi Offerings With the continued growth and mainstream adoption of cryptocurrencies and decentralized finance (DeFi) platforms, affiliate programs will surge, promoting crypto exchanges, wallets, trading platforms, and DeFi lending/borrowing services. Affiliates can capitalize on this rapidly expanding market.

Rise of Finance App Affiliate Programs: Mobile finance apps for banking, investing, budgeting, and money management are gaining immense popularity. Affiliate programs for top finance apps like Robinhood, M1 Finance, and Acorns will present lucrative opportunities for affiliates to earn commissions.
Emphasis on Educational Content: In the complex world of personal finance, affiliates who provide in-depth educational content, tutorials, and unbiased product comparisons will gain more trust and conversions. Authoritative finance blogs and YouTube channels will thrive.
Influencer and Affiliate Convergence: Major finance brands will increasingly launch their own creator affiliate programs, combining influencer marketing with performance-based affiliate commissions. This allows tighter brand control and more reliable income for influencers.
Adoption of Affiliate Attribution Tools: To better track and optimize campaigns across multiple networks and publishers, affiliates will adopt data consolidation and attribution tools like WeCanTrack for unified reporting and insights.

How do Commissions Work in Finance Affiliate Programs?

Commissions can be based on a fixed amount per lead (CPA), a percentage of sales (revenue share), or a combination of both (hybrid models).

What are the Common Challenges in Finance Affiliate Marketing?

Challenges include navigating strict regulations, building trust with your audience, and competing with established financial content creators.

How can Affiliates Comply with Regulations in the Finance Niche?

Familiarise yourself with Google's YMYL (Your Money, Your Life) and E-A-T (Expertise, Authoritativeness, Trustworthiness) guidelines for financial content. Prioritise transparency, fact-checking, and citing reputable sources. Disclose affiliate relationships and avoid deceptive practices.

How do I Ensure Compliance with Financial Regulations in Affiliate Marketing?

Always disclose affiliate relationships, provide accurate information, and follow the specific guidelines and regulations of the financial products you promote.

Way to Financial Independence

Reflecting on the types of finance affiliate programs available, I'm struck by the opportunities for monetization in the finance niche. From established brands like eToro and Coinbase to innovative offerings like Acorns and M1 Finance, the opportunities available in finance-related affiliate programs are truly immense.

While high commission rates and favorable cookie durations are enticing, I believe the key to success is authentically connecting with your readers and providing value through educational content. Since finance is one of the most important aspects of one's life, the sole purpose should not be promoting anything you feel like but focusing on delivering the right tools, platforms, etc. to your audience.

Now, with all that being said, you can start off with one of the finance affiliate programs mentioned above.

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