Are your website's words working hard enough for you?
With over 350,000 publishers worldwide leveraging in-text advertising networks, the revolution in content monetization is already here. Premium advertisers like Facebook, Microsoft, and Amazon are leading this transformation in digital advertising.
But the journey doesn't end here, there are a few In-text ad networks that can skyrocket your revenue to the next level. Just in case you are wondering, how the in-text ad networks work, when readers hover over highlighted words, they discover relevant ads, creating a natural user experience while generating revenue.
Modern in-text ad platforms utilize sophisticated real-time intent technology and contextual targeting to analyze content and serve highly relevant ads within milliseconds. Most in-text ad networks offer flexible payment options with no minimum traffic requirements, making them accessible to content creators of all sizes (Well, at least the ones that were mentioned here).
Now with all that being said, let's get started with top of the line in-text ad networks!
In-text ad networks are platforms that enable contextual advertising by transforming specific keywords within webpage content into hyperlinked advertisements. When users interact with these highlighted words, they trigger pop-ups or redirects to advertiser websites.
Operating primarily on a pay-per-click model, these networks analyze web content using algorithms to create engaging programs, allowing publishers to generate passive income while advertisers reach targeted audiences. The system is cost-effective and seamlessly integrates with existing content without requiring additional space
11 Best In-Text Ad Networks
| Ad Network | Features | Payment Model | Popularity |
|---|---|---|---|
| Infolinks | Infolinks offers four types of display ads: Intext Ads, Intag Ads, Inframe Ads, and Infold Ads. It uses a contextual targeting algorithm to match ads with relevant content, aiming to avoid banner blindness. The ads are customizable and designed to integrate seamlessly with publishers' websites, enhancing user engagement without intruding on the user experience. | CPM | Infolinks is one of the largest advertising platforms, supporting over 350,000 websites in 128 countries. It is particularly popular among small to medium-sized publishers as an alternative to Google AdSense, known for its fast approval process and ease of integration. The minimum payout threshold is $50, and it has a reputation for providing innovative ad solutions that maintain the look and feel of publishers' websites. |
| Adsterra | Adsterra offers multiple ad formats including Popunder, Social Bar, In-Page Push, Display Banner, Native Ad, and Interstitial ads. It provides a self-serve platform with automated onboarding and live chat support, as well as personal manager assistance for advertisers. The network serves over 35 billion ad impressions per month and works with over 35,000 publishers and 15,000 advertisers. | CPC, CPM, CPA, CPI, CPL | Adsterra is one of the most popular ad networks, serving over 35 billion ad impressions per month and working with over 35,000 publishers and 15,000 advertisers. It has a strong reputation in the industry for high fill rates and competitive payouts, making it a preferred choice for many in the advertising space. |
| Outbrain | Outbrain offers a native ad server, audience segmentation, real-time reporting, and various ad formats including banners, video, and carousel ads. It utilizes AI and machine learning for personalized recommendations and has tools for conversion tracking and retargeting. | CPC, CPM | Outbrain is a leading native advertising platform, serving approximately 344 billion monthly impressions across over 55 countries. It is widely used by major publishers and has a strong reputation in the industry, particularly among media outlets like CNN and The Guardian. |
| Media.net | Media.net features proprietary ad formats that filter user intent, providing high-quality contextual ads. It offers global demand access, allowing publishers to connect with major networks, and prioritizes user experience by enabling customization of ad appearance for better engagement. | CPM, CPC, CPA, CPL | Media.net is one of the largest contextual ad networks globally, serving over 125 billion ads annually and managing over 2 billion ad clicks. It is recognized for its high revenue potential and is a popular alternative to Google AdSense, with a strong reputation among publishers. |
| Vibrant Media | Vibrant Media offers advanced contextual advertising solutions, utilizing technologies like natural language processing and emotional tone detection. It provides a variety of ad formats including in-text, in-image, lightbox, storyboard, and mosaic, allowing publishers to manage ad placements effectively. The network emphasizes user experience by ensuring ads are relevant and unobtrusive. | CPC, CPM, CPA | Vibrant Media is a popular ad network with a global reach, serving over 450 million unique users. It is recognized for its innovative approach and has partnerships with over 6,600 premium publisher sites, making it a trusted choice in the industry. |
| Skimlinks | Skimlinks automatically converts regular product links into affiliate links, providing access to over 48,500 merchants and 50 affiliate networks. It offers tools for publishers to optimize their content in real-time, including a Trending Products Report that updates hourly. The platform is designed to streamline the monetization process for publishers, allowing them to focus on content creation while Skimlinks manages merchant relationships and tracking. | CPA, CPC, Dynamic | Skimlinks is the largest commerce content monetization platform, trusted by over 60,000 publishers globally. It generates approximately $6 million in sales daily and has partnerships with major affiliate networks, making it a highly reputable choice for content monetization. |
| Sovrn | Sovrn offers features such as header bidding, real-time analytics, A/B testing, and a direct supply path to over 55 demand partners. It also provides tools for content optimization and supports various ad formats including display and video ads. The platform emphasizes maximizing yield and reducing ad clutter for better user experience. | CPC, CPM, CPA | Sovrn is a prominent ad network serving over 40,000 sites globally, reaching a monthly audience of over 423 million people. It is recognized as one of the largest publisher networks, ranking fourth globally, and is known for its strong performance and reliability among publishers. |
| Linkworth | Offers eight different types of ad products including text link ads, paid blog reviews, in-text links, and in-content PPC ads, with a network of 218,790 partner websites serving over 350,184 advertisements | Link Ads, Banners, MultiURL, Directory, etc. | |
| Google Adsense | Key features of Google AdSense include code-free placement, unlimited banners, monitoring earnings, ads.txt generator, and advanced targeting capabilities. It also offers Auto ads that use machine learning for optimal ad placements, and provides insights for publishers to enhance their revenue. | Pay-per-click (PPC), pay-per-impression (PPI), and effective cost per mille (eCPM). | Google AdSense is one of the most popular ad networks, with over 38 million websites using it. It is known for its ease of use and effectiveness in monetizing web content, making it a top choice for publishers. |
| Adcash | Adcash offers multiple ad formats including banners, in-video, native ads, and push notifications. It provides worldwide coverage in over 196 countries, high fill rates, anti-AdBlock technology, live statistics for real-time tracking, and fast payment options. | CPC, CPM, CPA | Adcash is a popular ad network used by various publishers worldwide, handling over 10 billion ad requests daily and offering services in 196 countries. It has a strong reputation in the industry, with a self-serve platform that allows for extensive campaign management. |
| Monumentric | Monumentric’s ad stack includes client-side header bidding wrapper, direct private marketplace for high-quality ads, dynamic mobile ads, in-image and in-line ads, and pre-bid enabled video ads. It is a self-serve platform with varying levels of support depending on the package chosen. | PPV, CPM, CPC, CPA | Monumentric is popular among bloggers and publishers, especially those with a minimum traffic requirement of 10,000 page views per month. It is known for delivering higher RPMs and better revenue results compared to other ad networks like AdSense. |
1. Infolinks
Infolinks is a top-leading in-text ad network that offers advertisers curated viewability and audience attention across a vast network of 350,000 websites worldwide. As the 3rd largest publisher marketplace, Infolinks reaches 240 million monthly unique users and generates 1.5 billion monthly ad views.
Infolinks perfect viewable impressions and duration, guaranteeing that ads are seen and considered to achieve optimal performance. The network simplifies media buying by providing exclusive placements across its direct partnerships with 25,000 publishers.
Key attributes of Infolinks include its intent targeting, high viewability, and exclusive placements. The in-text ad network enables advertisers to reach users when they are most engaged, go global with its large-scale network, and advertise within their budget.
2. Adsterra
Adsterra is a powerful in-text ad network that connects advertisers with over 35,000 direct publishers worldwide. It specializes in delivering highly viewable and engaging in-text advertising solutions across desktop and mobile platforms.
With its advanced contextual targeting technology, Adsterra ensures ads are displayed within relevant content, increasing user engagement and click-through rates. The network offers a wide range of in-text ad formats, including double-underlined keywords, tooltip ads, and in-text video ads, serving diverse advertising needs.
Adsterra's key features include real-time reporting, advanced targeting options, and a user-friendly self-serve platform for advertisers and publishers. Its robust anti-fraud system and strict quality control measures ensure a brand-safe environment for advertisers.
Showcasing a 100% fill rate and high eCPM rates, Adsterra provides publishers with a reliable revenue stream while offering advertisers access to premium traffic sources across 248 geos. With a focus on viewability and user experience, Adsterra stands out as a leading in-text ad network in the industry.
3. Outbrain
Outbrain is an in-text ad network that connects businesses with engaged audiences through its AI-powered content discovery platform. It specializes in native advertising, seamlessly integrating sponsored content into premium publisher websites and mobile apps.
With over 344 billion monthly ad impressions, Outbrain offers advertisers unparalleled reach and visibility. Its key features include contextual targeting, leveraging AI technology to analyze user interests and intent data for delivering highly relevant in-text ads, and ensuring better engagement and click-through rates. Outbrain partners with thousands of reputable publishers, providing access to high-quality traffic sources across various verticals.
With its latest technology, extensive publisher network, and data-driven approach, Outbrain offers a powerful in-text ad solution for businesses seeking to drive better marketing results and audience engagement.
4. Media.net
Media.net is a global in-text ad network that provides contextual advertising solutions to publishers and advertisers. It leverages advanced contextual targeting technology to serve highly relevant ads based on each webpage's content. This proprietary ad format, “display-to-search” or “D2S,” filters users' intent via relevant search keywords, resulting in finely targeted ads and higher revenue for publishers.
Media.net manages high-quality ad supply on over 500,000 websites and offers exclusive access to search demand worth billions from the Yahoo! Bing Network. Its key features include a wide range of customizable ad formats, proactive optimization support, real-time reporting, and dedicated account management.
A unique selling proposition of Media.net is its ability to gather no-user data, eliminating the need for publishers to update their privacy policies. With a minimum payout threshold of $100 and a net 30-day payment cycle, Media.net offers a lucrative monetization opportunity for English-language publishers with quality content.
5. Vibrant Media
Vibrant Media is an innovative in-text advertising network specializing in contextual marketing. Vibrant Media's emotional tone detection capability is a key differentiator, which classifies content sentiment to ensure ads align appropriately.
Their dynamic content protection feature ensures brand safety across frequently changing content like news feeds. Vibrant Media's in-text ad format seamlessly integrates with editorial material. Publishers have full control over ad placements and can select or block specific sections, pages, and content areas.
Vibrant Media's global reach and partnerships with premium publishers make it an attractive choice for advertisers seeking high-quality inventory. Their in-text ads are downloaded on-demand, guaranteeing the latest ad creative software. With a focus on innovation, entrepreneurship, and passion, Vibrant Media delivers exciting advertising solutions.
6. Skimlinks
Skimlinks is a pioneering in-text ad network that revolutionizes affiliate marketing by automating the process of affiliating commerce content. This innovative platform tracks an impressive $6.3 million in affiliated sales daily, solidifying its position as an industry leader.
Skimlinks shows a vast global network of over 48,500 merchants and 50 demand partners, including affiliate, CPA, and CPC programs. Its standout feature, the VIP and Preferred Partner Program, highlights merchants offering exclusive commissions to Skimlinks publishers, fostering a mutually beneficial ecosystem.
7. Sovrn
Sovrn is a well-established in-text advertising network that enables publishers to monetize their content effectively by transforming keywords into contextual link ads. With an extensive network of over 330,000 publishers and 35,000 merchants, Sovrn ranks among the largest in-text ad networks globally.
Key features of Sovrn include intelligent product widgets, a comprehensive set of APIs for customization and app integration, and the capability to create affiliate links that can be shared across various platforms to boost sales. Sovrn supports multiple commission types, such as CPC and in-text payments. Publishers can earn revenue on a pay-per-click basis or through affiliate commissions on resulting sales.
With no minimum traffic requirements and a low $25 payout threshold, Sovrn simplifies the process for publishers of all sizes to get started with in-text advertising. Sovrn's key attributes include high-quality ads, comprehensive reporting, and personalized account management to support publishers in achieving success with in-text monetization.
8. Linkworth
LinkWorth is an in-text ad network that offers a comprehensive suite of advertising solutions for publishers and advertisers. With its innovative in-text advertising technology, LinkWorth enables publishers to monetize their content by converting relevant keywords into contextual links.
As an established player in the industry, LinkWorth showcase a huge network of high-quality publishers, ensuring maximum exposure for advertisers' campaigns. Their offerings include text link ads, paid blog reviews, in-content pay-per-click ads, rotating text ads, hosted content pages, article submission, and directory submission services.
With a focus on transparency and reliability, LinkWorth provides detailed reporting and analytics, allowing advertisers to track their campaigns' performance and make data-driven decisions. Additionally, the platform offers flexible payment options, including credit cards, PayPal, wire transfers, and checks, serving the distinct needs of its clients.
LinkWorth's unique selling proposition is its commitment to delivering effective link-building solutions that drive top search engine rankings and brand visibility for advertisers while providing a lucrative revenue stream for publishers.
9. Google Adsense
Google AdSense is a renowned in-text ad network that allows publishers to monetize their websites by displaying relevant, high-quality ads from Google's extensive advertiser network. This platform leverages advanced contextual targeting technology to analyze each web page's content, ensuring that the ads displayed are highly relevant to the user's interests and the website's niche.
One of the key advantages of AdSense is its smooth integration with various ad formats, including text, display, and video ads, serving diverse publisher needs. Publishers can customize the look and feel of the ads to match their design, providing a cohesive user experience. AdSense offers real-time reporting and analytics, enabling publishers to track ad performance, earnings, and other metrics effectively.
With its vast advertiser pool, AdSense ensures competitive bids and higher revenue potential for publishers across various niches. Additionally, Google's brand recognition and strict policies regarding ad quality and user experience make AdSense a trusted choice for publishers and advertisers.
10. Adcash
Adcash is a global self-serve online advertising platform that specializes in providing in-text ad solutions for publishers and advertisers. As an in-text ad network, Adcash allows publishers to monetize their website content by seamlessly integrating relevant advertisements within the text, enhancing user engagement and revenue generation.
With over 17 years of ad tech experience, Adcash offers advanced in-house optimization technology, ensuring precise ad targeting and high-quality traffic. Publishers benefit from real-time performance reporting, optimization tools, and anti-adblock technology that circumvents ad-blockers, maximizing ad visibility.
Adcash's in-text ad network have a vast inventory, reaching over 200 million unique users daily across 196 countries. Advertisers can leverage Adcash's extensive targeting options, including geo-targeting, user interests, keywords, and website categories, to deliver highly relevant ads to their desired audience.
11. Monumentric
Monumetric is an innovative in-text ad network that helps publishers monetize their websites by transforming relevant keywords into clickable advertisements. Monumetric offers a wide range of ad formats as a publisher-focused platform, including in-text, in-image, video, and rich media ads, serving different content types and audience preferences.
One of Monumetric's key advantages is its commitment to transparency. Publishers have access to detailed analytics and reporting, allowing them to track ad performance and make data-driven decisions to optimize their ad revenue.
Monumetric's unique selling proposition lies in its ability to deliver high-quality, non-intrusive ads that complement the content, ensuring a positive user experience while maximizing revenue for publishers. With a minimum traffic requirement of 10,000 monthly page views and a competitive revenue share model, Monumetric presents an attractive opportunity for bloggers and content creators seeking to monetize their platforms effectively.
Factors Considered To Evaluate In-Text Ad Networks
One of the primary factors was the payout structure and potential earnings. Networks like Infolinks, Adsterra, and Media.net offer competitive revenue share models, with some providing up to 70% of the advertising revenue to publishers.
Ease of use and integration was another crucial aspect, as publishers seek seamless implementation and management of in-text ad campaigns. Networks with user-friendly dashboards, comprehensive reporting, and efficient ad delivery systems were favored. Furthermore, the level of customization and control over ad placements, keyword selection, and ad formats played a significant role in the evaluation process.
The reputation and reliability of the ad networks were also taken into account, with a focus on timely payouts, transparent policies, and robust fraud prevention measures.
Finally, the evaluation considered the networks' ability to serving different publisher needs, including support for multiple languages, compatibility with various content management systems, and scalability to accommodate growing traffic volumes.
Benefits of In-Text Advertising
Common Queries Related to In-Text Ad Networks
Are In-Text Ads Suitable for All Types of Websites and Content?
In-text ads work best for websites with substantial written content, such as blogs, news sites, magazines, and other content-rich platforms. They may not be as effective for websites with minimal text or those primarily focused on multimedia content.
Are In-Text Ads Compatible with Google AdSense?
Yes, in-text ads can be used alongside Google AdSense without issues, as demonstrated by successful implementations on various websites.
How do Publishers Earn from In-text Advertising?
Publishers earn through a pay-per-click model, receiving payment when visitors click on the highlighted keywords or scroll over ad banners.
How do In-Text Ads Identify Relevant Keywords?
Advanced algorithms analyze web page content to identify and link relevant keywords with appropriate advertisements, ensuring contextual matching
What Targeting Options do In-Text Ads Offer?
They provide contextual targeting based on content relevance, user behavior, and demographic data to ensure ads reach the intended audience.
What Metrics Can Publishers Track with In-text Ads?
Publishers can monitor click-through rates, impressions, engagement levels, and revenue generation through network-provided analytics tools.
Are In-Text Ads Mobile-Friendly?
Yes, modern in-text ad networks optimize their ads for mobile devices, ensuring proper display across all screen sizes.
Wrapping Up on Top In-Text Ad Networks
Throughout this blog, I've highlighted the key features and strengths of the top in-text ad networks, including Infolinks, Adsterra, Outbrain, Media.net, and Vibrant Media, among others.
In my experience, the integration of relevant ads within the content itself is a game-changer for user engagement and revenue generation. Using advanced contextual targeting technologies ensure that ads are highly relevant to the reader's interests, fostering a positive user experience and driving better click-through rates.
As I explored the various in-text ad networks, I was particularly impressed by their commitment to ad quality, transparency, and publisher support. From user-friendly dashboards and comprehensive reporting to dedicated account management, these platforms empower publishers to optimize their ad strategies and maximize their earning potential.
Looking ahead, I believe that in-text advertising will continue to play an important role in the digital advertising as the demand for non-intrusive and highly targeted advertising solutions continues.
So, which In-text ad network are found most appealing for your business operations!
