Are you tired of juggling multiple affiliate marketing tracking tools, never quite sure if your campaigns are truly optimized?
Say goodbye to the guesswork and hello to RedTrack – the all-in-one performance marketing analytics platform that's becoming very popular.
With an impressive $17 billion in affiliate marketing revenue up for grabs, it's time to get serious about tracking and attribution. 88% of consumers have made purchases after being inspired by a content creator online – will your offers be the ones they click on next?
Did you know?
RedTrack processes over 1 billion events daily and has helped customers increase their ROI by up to 30%. By consolidating your data in one place and providing real-time insights, RedTrack eliminates the need to juggle multiple campaigns and platforms. Whether you're running paid, partner, or organic traffic, RedTrack has got you covered.
Starting Off the RedTrack Review
Launched in 2017, RedTrack's mission is to simplify media buying by consolidating data in one place. But they didn't stop there. Today, RedTrack tackles larger growth challenges in media buying with advanced technology and expert support. With teams in 5 countries serving customers from 107+ countries daily, RedTrack is a global player in the ad tracking space.
Some key facts about RedTrack:
RedTrack has become the go-to ad-tracking tool for affiliate marketers worldwide. RedTrack helps you save time, optimize campaigns, and maximize your ROI by providing granular insights, easy integrations, and automation capabilities.
Key Features of RedTrack
RedTrack is packed with powerful features designed to simplify and supercharge your ad tracking and optimization efforts. Let's take a closer look at some of the standout capabilities that set RedTrack apart:
RedTrack's advanced tracking capabilities ensure that you can accurately attribute conversions, revenue, and events across all your marketing channels. Whether you're running campaigns on Google, Facebook, TikTok, or any other platform, RedTrack has got you covered.
The in-depth reporting features allow you to slice and dice your data in countless ways, giving you unparalleled insights into your campaign performance. With customizable dashboards and real-time data visualization, you can quickly identify trends and make data-driven decisions.
Optimization Solutions
RedTrack isn't just about tracking – it's also designed to help you optimize your campaigns for maximum ROI.
Here are some of the key optimization features:
1. A/B Testing Made Easy
A/B testing (or split testing) is a crucial strategy for optimizing your marketing efforts. RedTrack makes it simple to set up and analyze A/B tests for your landing pages and offers. You can test multiple variations and use RedTrack's reporting to determine which combination converts best.
2. Automated Optimization
RedTrack's automation features are a game-changer for busy affiliate marketers. You can set up custom rules to automatically optimize your campaigns based on key performance indicators (KPIs) like EPC, ROI, and CR. RedTrack will automatically adjust traffic flow to your top-performing landers and offers.
With RedTrack's automation, you can save time and ensure your campaigns are always optimized for peak performance.
3. Funnel Optimization
RedTrack's AI-powered funnel optimization feature is like having a smart assistant constantly monitoring and adjusting your funnels. Once enabled, the system analyzes your campaigns and starts directing more traffic to the offers that are converting best based on your pre-set conditions.
Employing RedTrack's advanced tracking, reporting, and optimization features can streamline affiliate marketing workflows, make better data-driven decisions, and ultimately boost your ROI.
Analytics and Reporting Tools
RedTrack's powerful analytics and reporting features are designed to give you unparalleled insights into your campaign performance. With customizable dashboards, detailed reporting, and automated alerts, you'll always have your finger on the pulse of your marketing efforts.
1. Real-Time Data Visualization
One of the standout features of RedTrack is its real-time data visualization. You can create custom dashboards that display your key metrics and performance indicators, updated in real time. This allows you to quickly identify trends, spot issues, and make data-driven decisions on the fly.
2. Granular Reporting
RedTrack's reporting capabilities are truly impressive. You can slice and dice your data across more than 20 attribution points, giving you a granular view of your campaign performance. Some key reporting features include:
| Feature | Description |
|---|---|
| Grouped & Nested Reports | Analyze your data at multiple levels, from high-level overviews to specific data points. |
| 30+ Calculated Metrics | Go beyond standard metrics with advanced calculations like EPC, ROI, and more. |
| Customizable Columns | Show only the data you need by adjusting your report columns. |
| Campaign Notes | Add notes to share insights with your team or remind yourself of important changes. |
3. Automated Alerts
Stay on top of your campaign performance without constantly monitoring your dashboard. RedTrack's automated alerts notify you of important changes or issues, so you can take action quickly. Set up alerts for key events like:
With RedTrack's analytics and reporting tools, you'll have the insights you need to optimize your campaigns and maximize your ROI.
RedTrack Pricing Plans
RedTrack offers a range of pricing plans to fit any budget and scale. Whether you're a solo affiliate marketer or a large agency, there's a plan that's right for you.
| Plan | Price | Features |
|---|---|---|
| Solo | $149/mo | 3M tracking events, unlimited campaigns, 3 domains, 18 months data storage |
| Team | $399/mo | 10M tracking events, 5 users, unlimited domains, 24 months data storage |
| Custom | Custom pricing | 50M tracking events, 10 users, premium support, 36 months data storage |
Integrations and Data Import/Export
RedTrack is the ultimate hub for all your performance marketing data. With over 200 integrations spanning ad networks, affiliate platforms, and other essential tools, you can connect all your data sources in minutes.
| Integration Category | Examples |
|---|---|
| Ad Networks | Facebook, TikTok, Google |
| Affiliate Networks | ClickBank, CJ Affiliate, ShareASale |
| Ecommerce Platforms | Shopify, WooCommerce, PrestaShop |
| CRMs & Marketing Automation | Konnektive, HubSpot, ClickFunnels |
RedTrack's ad network integrations are particularly powerful. With the ability to sync ad spend data every 5 minutes down to the ad level, measuring ROI has never been easier. Plus, the platform's Conversion API (CAPI) integrations with Facebook, TikTok, and Google ensure accurate tracking and attribution in the post-GDPR, iOS 14 world.
But RedTrack doesn't stop at just importing data. The platform's robust API allows you to access all your reports programmatically, giving you full control over your data. You can even manage campaigns, set up publishers, and automate routine tasks via API.
When it comes time to analyze your data outside of RedTrack, the platform has you covered with easy CSV, XML, and XLSX exports. You can even export directly to Google Sheets for seamless collaboration with your team.
Answers to Common Queries Related to RedTrack
How does RedTrack Handle Tracking?
What Customer Support Options does RedTrack Provide?
RedTrack offers email support, live chat, and a knowledge base. Higher-tier plans include dedicated account managers.
Is RedTrack Suitable for Both Beginners and Advanced Marketers?
RedTrack caters to all skill levels, with an intuitive interface for beginners and robust features for advanced users.
What Unique Features Does RedTrack Offer Compared to Other Tracking Platforms?
RedTrack provides granular reporting, easy integrations with 100+ platforms, and advanced auto-optimization rules.
Does RedTrack Support A/B Testing?
Can RedTrack help Detect and Prevent Ad Fraud?
Yes, RedTrack partners with FraudScore to offer fraud and bot detection capabilities for an additional fee.
What Types of Campaigns can RedTrack Track?
RedTrack can track campaigns across various ad networks including Google, Facebook, TikTok, and more.
Is RedTrack Worth Your Investment?
We've covered a lot of ground in this RedTrack review, but if there's one takeaway for affiliate marketers, it's this: RedTrack is quite an impressive platform that can level up your campaigns in a big way.
The UI is clean and intuitive, letting you set up and manage complex tracking in a snap. Auto-optimization and AI-powered features take the grunt work out of split testing and traffic routing. And with more integrations than you can shake a stick at, RedTrack plays nice with all your favorite ad networks and affiliate platforms.
But beyond the bells and whistles, what really sets RedTrack apart is their commitment to your success. The support team is top-notch, with actual humans ready to help you troubleshoot any issues. And the platform's focus on data security and reliability means you can focus on scaling your campaigns, not worrying about technical snafus.
So if you're ready to take your affiliate game to the next level, give RedTrack a spin. With plans starting at just $149/month, it's an investment that will pay dividends in no time.
